The inimitable David Armano gave a great presentation on “social media” and it’s integration into businesses at the Social Fresh Conference. It is, in David’s usual style, extremely insightful and packed with valuable information. I particularly think the portions of the presentation that deal with organizational culture are really key to the ultimate success or [...]
Entries Tagged as 'Marketing and Branding'
Social Business by Design
July 3rd, 2010 · No Comments · Collaboration, Corporate Culture (or not), Marketing and Branding, Presentation Goodness, Social Media
Tags:
Don’t beg like NPR…unless you’re NPR
May 15th, 2010 · 4 Comments · Marketing and Branding
A few weeks ago, my local public radio station (KCFR) was holding its annual pledge drive. I love NPR and local public radio and always give to support it. But, it’s kind of annoying when they spend an entire week asking for pledges, making me feel guilty if I don’t give, and worst of all, [...]
Tags:
Social Media Marketers: Please take your tongue out of my mouth!
May 4th, 2010 · 2 Comments · Marketing and Branding, Social Media
How many emails have you received that start this way: “Hello, My name is Van Curtis. I work as an international auditor for the Delta Lloyd Bank (ALM) Asset Liability Managerial department monitoring five branches including Singapore, Belgium and Netherlands. I have taken pains to find your contact through personal endeavors which I may explain [...]
Tags:
Guest Post: Andrew Warner and Seth Godin Talk Tribes and a Whole Lot More
March 10th, 2010 · No Comments · Marketing and Branding, The EdgeHopper Podcast Series
My friend Andrew Warner from Mixergy.com recently sat down with Seth Godin to talk about his latest book Tribes. The interview was originally condensed to a few short minutes on Mashable.com. Andrew has graciously guest posted the entire 45-minute interview here on EdgeHopper.com. It’s a great interview that dives into how and more importantly why [...]
Tags:
