I’m not sure how it happened, but somehow I’ve got accounts on at least 12 different social media/networking sites in addition to my blog. Like most people these days, I’m on Twitter, Facebook and LinkedIn. I also use some others like Flickr for social pix, Squidoo for social everything and Dopplr for socializing my travel [...]
Entries Tagged as 'Marketing and Branding'
Extending Your Personal Brand Without Diluting It
February 4th, 2010 · 11 Comments · Marketing and Branding, Social Media
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The Benjamin Experience: Not your average satisfaction gaurantee
December 1st, 2009 · 3 Comments · Corporate Culture (or not), Marketing and Branding, Quality and Your Customers
If you don’t sleep as well at The Benjamin Hotel as you do at home, Andy Labetti, General Manager for The Benjamin, will give you a free night’s stay. A good night’s sleep is non-negotiable. The Benjamin’s ‘Sleep Guarantee’ ensures that everyone who stays at the hotel walks away well rested or gets their money [...]
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Funniest Banner Ad Ever?
August 30th, 2009 · 2 Comments · Marketing and Branding
I am so NOT a fan of banner ads or ads that make you click through to some kind of ridiculous site. But while I was building a blog site for some friends of mine, I came across this hysterical ad from Pringles. Trust me, it’s worth clicking through to the end. The ad was [...]
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Enough with Bad Auto DM’s Already
June 9th, 2009 · 6 Comments · Marketing and Branding, Social Media, Twitter
OK, maybe this is going to sound cranky, and I’ve talked about it before, but if you’re on Twitter I’m begging you to please, please, please stop sending out bad automatic direct messages to everyone who follows you. I’ve already followed you, and now we’re following each other and I really, sincerely appreciate the fact [...]
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